Be a Featured Winery on WineryHunt Washington
Promote your winery and tasting room to our 400 MembersView Program Details
Step 1: Watch for Invitation
All WineryHunt Washington wineries are selected by invitation only. Invitations are sent in the fall.
Step 2: Confirm Participation
Send us an email to confirm or decline your participationEmail Us Now
Step 3: Provide Photos & Text Content
Send us a few high-resolution images and basic story content using our online form.Go to Form
WineryHunt is designed to boost tasting room traffic and sales
WineryHunt is a membership program that incentivizes wine-lovers to travel to tasting rooms in 12 diverse regions of Washington state.
12 Featured Wine Regions
From Walla Walla to Lake Chelan, Woodinville to Leavenworth, we are featuring 12 different Washingtin wine regions in 2019 (one per month)
3 to 4 Featured Wineries Per Region
Featured wineries agree to provide club members with waived tastings and a 10% discount on purchases during the month your region is featured. There is no other cost to participate as a featured winery.
350 Club Members
Membership is limited to just 350 Washington wine super-fans. Members learn about WineryHunt through social media, word of mouth, and the existing WineryHunt Oregon program. Membership sales begin November 15 2018, with a large number of consumers already on the wait list.
One Month To Visit Your Winery
Members can only enjoy waived wine tastings at featured wineries within that month's featured region. This short time span and fear of missing out leads to excellent turnout. Members display a WineryHunt Club card when they arrive at wineries to prove membership.
Three Things That Make WineryHunt Different
Yes, many regions already have a "passport" or other similar program. WineryHunt is different for the following reasons:
Members receive a high-quality metal membership card to display at wineries. Pictured is the 2018 WineryHunt Oregon card currently in use.
It's Not About the Discounts
While waived tastings are a perk for WineryHunt members, the real value of WineryHunt is the curation of Washington's best wineries to visit. Consumers are overwhelmed by choices, and WineryHunt provides a guided, easy-to-follow tasting plan for 12 different Washington wine regions. Through print materials, social media, our website and a weekly email, consumers are introduced to the story of each region and Featured Winery. No other program offers this much promotion and storytelling for each participating winery.
Limited Time To Visit
Members can only enjoy waived tastings at your winery during your region's featured month. This short time span and the fear of missing out is unique to WineryHunt and an excellent catalyst in promoting consumer turnout. The limited number of wineries featured per region further ensures members will give you a visit.
The goal of WineryHunt is to incentivize consumers to travel to more distant, varied tasting regions. Rather than focusing on one region (Woodinville, Walla Walla), we move between twelve different regions throughout 2019. Each region includes a profile page on the website with details on that area's featured wineries and trip-planning resources.
Regions That Will Be Featured in 2019
Each region will have three or four featured wineries where members can visit during a one-month span for waived tastings. Each region has a dedicated page on the WineryHunt website introducing members to that region's featured wineries.
“We had a very nice turnout, with a large number of the WineryHunt members being knowledgeable and interested. Happy to have been a featured winery!”
Carlo & Julian WineryWineryHunt Oregon Featured Winery 2018
“Thank you so much for featuring us on Winery Hunt. Your members were fantastic and we were so busy it was amazing! We would love to participate again.”
Patton Valley VineyardsWineryHunt Oregon Featured Winery 2018
“A lot of your members came out to see us. A majority of Winery Hunt card holders purchased wine and a few became members of our club. It’s definitely something we would participate in again.”
Alit WinesWineryHunt Oregon Featured Winery 2018
“Outstanding advertising and amazing turn out. Count us in on this always. Really the best intentional program I have been part of. Thank you for including us.”
J Wrigley WineryWineryHunt Oregon Featured Winery 2018
WineryHunt is run by Vinbound Marketing in Carlton, Oregon
Vinbound started in 2014 as a website development and digital marketing company for wineries, and in the last four years we've worked with hundreds of wineries throughout the United States. Our clients constantly ask for help in growing their tasting room traffic, especially in regions heavily saturated with wineries or tasting rooms off the beaten path. While you can play with social media campaigns and improvements to website design, it often takes more incentive to get consumers in the door the first time around. WineryHunt Oregon launched in 2018 as a answer to this problem--- a membership program that incentivizes visits to high-caliber wineries via limited-time waived wine tastings. Every week members receive an email profiling a different Oregon winery, and members have just one week to visit to enjoy their waived tasting. WineryHunt Oregon has been a smash success, with wineries reporting amazing turnout and strong sales, and customers thrilled to be guided through Wine Country.
Having grown up in Gig Harbor, and with most of my family in Washington, I understand that Washington has many of the same problems that Oregon does--- how does someone choose where to go wine tasting when they have hundreds and hundreds of options? Most consumers are paralyzed by the options and tend to go back to the same familiar wineries over and over. WineryHunt Washington incentives and inspires wine tasters to venture further throughout the state in the hunt for their next favorite winery. We are intent on featuring only the best tasting rooms in each region to provide our members with a curated, trusted source to discover new wineries. I hope we can count your tasting room among our list of 2019 Featured Wineries!
Founder, Vinbound Marketing
Frequently Asked Questions
How do you select Featured Wineries?
We are actively reaching out to wineries with stellar reputations in the 12 featured wine regions in Washington to gauge interest in participating. Final decisions on each region's featured wineries will occur by early fall 2018. We are intent on including only wineries of high caliber and quality.
What do wineries pay to participate?
There is no cost to be a featured winery, as your "payment" is via the waived wine tastings (up to 350 in a one-month period) and 10% discount on bottle sales to WineryHunt members during your featured month.
What is the average redemption rate?
Looking at our Oregon and Washington data, between 50 and 75% of members will travel to your winery in your featured month. On average 75% purchase at least a bottle during their visit, with 90% of wineries reporting at least several wine club signups. In short, the program is designed to be a cash-positive experience for featured wineries.
How much is a membership for consumers?
The 2019 membership cost is $75, available beginning November 15 2018.
How will I know who is a WineryHunt member?
All members will be provided a black metal membership card that is impossible to forge. Members will display this card to your tasting room staff when they visit. Your winery will also be provided a list of all club members in case someone claims they forgot or lost their card.
How do you market to members to get them to join?
WineryHunt employs a very focused digital marketing advertising strategy to market the program to high-value wine lovers. This is not priced like a discount program and purposely weeds out lower value consumers who may only want free tastings.
Confirm your participation as a Featured Winery
After receiving an invitation, please do the follow:
Step 1: Send us a quick email at firstname.lastname@example.org letting us know that you agree to be a featured winery during the proposed month
Step 2: When you have 10 minutes, fill out this form to provide us with some basic story content and three high-resolution images